If you haven't started to create content yet for your niche then you may be a little overwhelmed thinking about it. But, don’t make this too hard. Coming up with content for your niche is not difficult.
In fact, you can have so many ideas that you cannot get around to getting it all out to your audience if you think a little bit outside the box.
I put together a list of content ideas I use to generate content. Again, the more content we create the higher chances of getting in front of our audience.
Creating content for content marketing can be fun, too. When you know that you have created content that helps your audience in a way that no one else can (because no one else is you) the ideas will start flying out of your mind so fast.
You’ll need to ensure that you keep pen and paper or a recording device of some kind near you always so you can capture the ideas that come to you. The important thing is to just get started.
Of course, it all starts with knowing your audience as well as your product. Start with that information and then start from the beginning by creating very informational and educational content to start with, getting more in depth as time goes on.
Go to both industry events where colleagues will be and events that your audience would attend.
Then, be silent and listen to people. That can prove hard to do something but the more you listen to people the more ideas you'll get. Take time-outs occasionally to make notes of ideas as they come to you because you won’t remember later.
Every question you answer on the Q & A event can become content for a blog post, an eBook, and even a product. These are excellent ways to figure out what your audience wants to know.
Subscribe to magazines and journals that are of interest to your industry but remember also to your audience. Often your audience isn’t in your industry so they’re not interested in that but you can get ideas from both. Take notes when you are reading as ideas come to you.
Join FB groups that your audience join. Become an observer rather than a spammer. Don’t go in there and ask them what they’re struggling with, people are tired of that. Instead, just watch which questions are asked. Research and read the answers. Both questions and answers are all good subjects for your content. If you would like to see this in action be sure to join my community of solo-preneurs.
Spend 10 uninterrupted minutes with a pen and paper brainstorming possible content ideas.
Set up Google Alerts for keywords related to your business and niche.
You can search for your niche on the site and also sign up to answer questions as an expert. This is a great way to get content ideas practically delivered to you on a regular basis without much work. You can download their app for convenience.
The same can be said of Reddit that can be said for Quora. There are niche areas you can dig into which will give you great insight into your audience and what they want to know which is what should drive your content ideas.
If your niche or your audience is discussed on news, movies, TV shows and so forth you’re going to get great ideas. Submersing yourself with the things your audience does will also help.
Look through your website analytics to find out which topics are most popular with your audience.
I find it easier to come up with content when I take time to think of ideas.
When you give yourself that thought time so many ideas and thoughts come to mind. To quickly get my thoughts out I use a phone app called Active Voice. It will record your voice and then convert it to text.
If you are needed more ideas and to learn how to create more engaging content, then this challenge is for you.
Okay, that's it for today's lesson. Your exercise is to take a look at the content ideas and begin searching and jotting down your ideas.
Post in the Facebook Group which content ideas work best for you.
In your next lesson, we will be talking about why you need a plan with your content.
How do you come up with good content? What sparks your mind?
Need to start the challenge from the beginning and receive 21 days of content marketing strategies then join the challenge.
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