Which Do You Value More: Your Money or Your Time?

Have you ever heard the old saying “Time is Money.”   I am sure you have…especially if you are an entrepreneur or business owner.

If you’re a business owner, your time is valuable because you have valuable knowledge to share with your audience.

Your time is best used catering to those customers and clients who need your knowledge instead of struggling with some back-office tasks that are not customer-related at all.

In fact, I know you would rather be focused on generating more income, am I right?

The time you spend doing these non-customer tasks is money that you’re not earning back. So why is it you still find the need to do everything in your business yourself, instead of investing some of your money on a virtual assistant or in software that will help automate certain business processes?

Why aren't you outsourcing?

Outsourcing to Grow Your Business

Outsourcing tasks to a virtual team or assistant or biting the bullet to hire a business project manager can be scary, especially if you’re already on a tight budget or have limited clients.

But in the long run, hiring these experts to handle tasks they are experienced to handle will make you money and grow your business.

Think of it this way: if you want to set up a sales funnel with upsells, how long do you think it will take you to figure out the software you need and the offers you want within the funnel? Let’s really get back to basics and ask: Do you know what a sales funnel is and how it functions?

Yes, you can find many good resources online that will tell you how to set this up but it will still take up more of your time to complete the actual set up than if you invested money and hired a Business Project manager to help you map it out, someone who gets business and who knows how to use the tools.

This isn’t the only example. If bookkeeping and numbers give you headaches and angina, why not hire a bookkeeper who will keep your monthly ledgers in order?

They will already know how to use the bookkeeping software, produce reports so you know exactly how much you made every month, and prepare your records so your accountant is happy to see you at tax time.

Now, while your hired experts are doing their jobs, YOU can focus on what you do best: serving your clients and customers. That’s where you make your money, not in handling new software, overseeing operations or your monthly bookkeeping. Your clients trust you to give them what they need to solve their problems, so focus on that, your specialty, and let the other experts focus on their own areas of expertise.

Grow Your Business Quickly by Outsourcing

Once you begin outsourcing on a regular basis, even if you only have one contractor, you have gained more time in your day to serve your clients. This extra time allows for more email marketing, writing your book or signature class, or recording interviews with podcasters and other media sources.

Basically, the more time you have to focus on money-making tasks as opposed to behind-the-scenes business tasks, the more profit you’ll make. Of course, the biggest step to quick growth is taking action: action in hiring competent contractors and action in actively marketing your business.  This is where a smart business project manager comes in.  They can help you hire individuals needed in your business.

If you need help in deciding what tasks to outsource, schedule a discovery call.  A great business manager will demystify the whole process so you can feel confident about growing your business.